As the residential content marketing strategist, Silvana develops and executes content across digital channels to support the organization's residential programs. She specializes in translating complex energy topics into clear, accessible messaging that resonates with diverse audiences.

Before joining CEE, Silvana worked in nonprofit communications and marketing, with a focus on bilingual (English/Spanish) content, digital strategy, and community engagement. Her experience includes developing campaigns, managing multi-platform content, and supporting storytelling initiatives that amplify community voices.

Silvana holds a bachelor's degree in Public Relations and Communications and a master's degree in Digital Marketing and Data - a combination that underpins her strategic, data-informed approach to content development.

Beyond her professional work, Silvana is an active member of a Latino community initiative in the Twin Cities, where she collaborates with leaders from various organizations to support Latin@ communities through resource sharing, networking, and community events including resource fairs.